Public relations practices are somewhat ethical. Keeping a public image is a good thing and basically the reason PR exists. However, the extent to which they do this can be a little shady. If a PR consultant tells a celebrity like Jessica Simpson that she needs to be seen kissing a baby wearing a Cowboys jersey to show her love for her boyfriend's job, that's a little extreme. But for a PR consultant to tell her she needs to stop going to games so people stop hating her for ruining games, that's not so extreme. Because every time she's at a game, you see the camera clip to her at some point. People lose faith in the Cowboys at that point.
There aren't as many or as extreme cases of press agentry as was in the time of P.T. Barnum, but cases still exists. Especially in diet pills. There are so many little schemes saying if you take these pills, you'll lose 20 pounds. But here's the kicker, they include a little diet plan with the pills. They say for one day, for breakfast, you should have a piece of toast, lunch should be a ham sandwich, a snack in between, and dinner should be a salad. OF COURSE YOU'LL LOSE WEIGHT DOING THAT! Ridiculous!
Another example is the Bowflex. When guys see other guys RIPPED, they think this isn't hard. However, what they don't say is these other men diet and work ridiculously hard at the same time.
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